Author Archives: markova

How to Create Boring Industry Content that Gets Shared If you’ll agree that creating content for boring industries is tough, you may want to try creating content for an expensive… Read More

From Growth To Retention Introduction Currently, the preferred playbook for hacking your way to growth will be more about depending on existing customers than acquiring new ones, and more about… Read More

Digital Transformation: Redefining Customer Experience in 2020 In current times, we’ve seen a massive change in customer experience and service practices driven by IT service providers, customers and vendors. Due… Read More

Digital Marketing And The Real Estate Industry In 2020 As it is with most fields, digital marketing is unarguably the future of the real estate. The outcomes are usually transformative.… Read More

Best Practices To Maximize Your Retargeting Results Introduction As retargeting continues to gain prominence, marketers are extending their investments beyond lower-funnel conversion objectives to upper-funnel awareness campaigns, lead nurturing, customer… Read More

How To Lead Your Company’s B2B Growth Strategy The global financial meltdown of 2008 compelled many businesses to reevaluate their sales strategies or growth strategy in order to remain afloat.… Read More

Sponsored Content: Every Thing You Need To Know When it comes to sponsored content, most traditional channels for online content discovery have high adoption rates and are very well understood.… Read More

Best Influencer Marketing Studies Of 2020 With the final quarter of 2020 now around the corner (what a year its been!), it’s a perfect time to examine influencer-marketing studies or… Read More