Sponsored Content: Every Thing You Need To Know When it comes to sponsored content, most traditional channels for online content discovery have high adoption rates and are very well understood.… Read More
Best Influencer Marketing Studies Of 2020
6 Best Influencer Marketing Studies Of 2020 With the final quarter of 2020 now around the corner (what a year it’s been!). It’s a perfect time to examine influencer marketing… Read More
A Complete Guide to YouTube Advertising – MARKOVA CREATIVE BLOG
YouTube is currently the world’s second-largest search engine, right after Google. With over 1 billion active users i.e. 1/3rd of all Internet users, more than 30 million daily visitors, and… Read More
Retargeting: For the Performance Driven Marketer
What is retargeting? Retargeting is a method of paid advertising which involves putting your ads in front of people who have visited your website in the past. Retargeting keeps your… Read More
12 Facebook Brand Awareness Campaign Hacks
As we all know, the largest social media platform Facebook has grown into a complex and powerful tool for connection. This is a dream come true for marketers who have… Read More
5 Powerful Facebook Advertising Targeting Strategies
As Advertising evolves, new ways spring up almost every week on how to make online marketing a walk in the park literally. Facebook is the largest social media platform online… Read More
An In-depth Guide into Facebook Dark Posts
Are you looking for new ways to drive sales and conversions? Keep reading, there’s a new tip for you!! As advertisers, we search for innovative ways every day to reach… Read More
AN IN-DEPTH LOOK AT INFLUENCER MARKETING
Over the years, Marketing has evolved greatly with new techniques gaining popularity on various platforms. Consumers of today aren’t the same as the consumers of the past. They hardly listen… Read More